Eric Hinzpeter

AI in marketing.In public.In production.

Cases, tools, and notes from a working content strategist.

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Stance

  1. 01I publish what I ship.
  2. 02Numbers, or skip it.
  3. 03Human thoughts only.
  4. 04AI powered development.

Notes

Notes

NOTE2026-04-20

Claude Opus 4.7: Stronger Model, Token Trap to Watch

6 min

Cases

  1. CASE2026-05-23

    Content Machine

    One keyword in, one blog draft out. A modular n8n pipeline of five AI agents.

    Open the case
  2. CASE2026-03-08

    Market Research Automation

    An n8n workflow that mines public market data into a structured, deduplicated database of potential customers. Built for teams that did this by hand.

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  3. CASE2026-03-08

    A WordPress Block Theme, Built with Claude Code

    A full custom WordPress block theme, shipped by an AI coding agent and a non-developer. My way into agentic coding, on a system I already knew.

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Tools